---
title: "Electromobility study in China: Whitepaper"
description: "ISC-CX - Future Mobility Study in CHINA.
The market study on how Chinese consumers buy electric vehicles. Customer experience with electric cars explained."
---

# Electromobility in China: Outstanding customer service drives electric car purchases

 

For our **2021 ISC-CX Future Mobility Consumer Survey**, we chose China because it is the largest market for the automotive industry. Our results show you how consumers in China approach the purchase of a new electric vehicle and **which aspects in the customer journey are most important to them**. The results will surprise you! Download the study now via the form and find out what is most important to the customer when buying a new car!

[ Go to download form ](https://landingpage.isc-cx.com/de/china-whitepaper/#hs_cos_wrapper_widget_1615366320879)

## Insights into the findings:

In March 2021, we wanted to find out everything about what matters most to Chinese consumers when buying a car. Over 3000 consumers participated in the survey. Here are a few of our questions and findings: 

- It is particularly remarkable that only a small percentage of respondents** would definitely NOT buy an electric car**.
- Does the local dealer still play a role at all when buying a car, or is everything now done online? Chinese customers think:** nothing works without a dealer!**
- The biggest surprise**: TikTok plays a big role** when intending to buy a car!
- Experience with driving an electric car is a big factor in the purchase decision. **The test drive before buying is crucial!**

More detailed information on these topics and further insights into the customer journey can be found in our whitepaper, which you can download via the form!

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![Logo-Future Mobility](https://landingpage.isc-cx.com/hubfs/Logo-Future%20Mobility.png "Logo-Future Mobility")

---

## What you can expect from ISC-CX Future Mobility

In China, electromobility has long been accepted by everybody and is advocated and promoted by both the state and the population. We see the potential here to **derive use cases and best practices from a steadily growing sales market** and thus provide recommendations for action for the European market. Through our analyses, we show you trends that are reflected in China and help you to **establish concrete sales-increasing measures in your company**. In the future, we also plan to generate insights in Europe and other markets and make them available to you. This way you will always be a quarter mile ahead of the competition!

![Logo-Future Mobility](https://landingpage.isc-cx.com/hubfs/Logo-Future%20Mobility.png "Logo-Future Mobility")

Switzerland | Multisearch AG

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CH-4051 Basel

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+ 41 61 225 42 15

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[futuremobility@isc-cx.com](mailto:futuremobility@isc-cx.com)

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Germany | Multisearch GmbH

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D-80687 Munich

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+ 49 89 54 55 82 28

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[futuremobility@isc-cx.com](mailto:futuremobility@isc-cx.com)